THE BET GHANA PROJECT
A collaborative project to achieve growth in the Ghanaian industry and trade relations with Germany and Europe
BET Ghana is a project designed to increase capacities in applied research and teaching, entrepreneurship and digitalization in Ghana to enhance employability and self employment opportunity for the Ghanaian youth, as well as to strengthen the international outlook, skills and opportunities for both German and Ghanaian graduates. It does so by building tighter networks with the private sector, offer training and enhance university education. The sectoral focus of the project is on the consumer goods and food processing industry.
WHAT WE DO
BET Ghana consists of three pillars, each creating benefits within their particular field and contributing to each others' progress.
PILLAR I: TASK FORCE CONSUMER GOODS AND FOOD PROCESSING INDUSTRY
A research task force, consisting of researchers at the University of Cape Coast, Center for Entrepreneurship and Small Enterprise Development and researchers at Hochschule Bonn-Rhein-Sieg are engaging business partners to conduct top level applied research into the Ghanaian consumer goods and food processing industry from an interdisciplinary perspective. Results will be used for consulting of small businesses and made available through regular briefs and papers. Click here to find out more.
PILLAR II: DIGITALIZATION IN HIGHER EDUCATION
Blended and e-learning formats will be co-developed with the potential to make education more feasible and efficient, and to facilitate joint learning between German and Ghanaian students, involving lecturers at both universities. Introducing digital technology at universities can further pave the way to more entrepreneurial success by embracing these technologies for innovation, marketing, and management.
PILLAR III: PROMOTION OF START UPS AND SMALL BUSINESSES
A broad offer of classes designed to help students and graduates develop professional skills and enhance their employability will be developed and implemented in Ghana supported by the business partners. Business plan trainings will take place annually in Germany for talented students from the University of Cape Coast together with interested German students. Offers at the University of Cape Coast also target small businesses to enhance their potential for growth.